Internet Marketing , 3rd Edition

By Charles F. Hofacker.

Internet Marketing , 3rd Edition

Description

GET STREET SMART WITH THE WALL STREET JOURNAL! With the purchase of Internet Marketing, students get access to the Interactive Journal for the duration of the course! And a complimentary 10 week subscription to the print edition of the Wall Street Journal. The Wall Street Journal contains articles and activities that put the reader at the cutting-edge of today's marketing world. From award-winning reports about current practices, to a goldmine of resources for research and advice on career development, the Journal offers essential tools for marketing success! Best of all, the Internet ...

ISBN(s)

0471390518, 9780471390510

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